Barbell Apparel was founded in 2013 with a simple vision: clothing should be better.
Founded by a team of friends and athletes, we started our story by launching our Athletic Fit Jeans on Kickstarter.
Our mission is to inspire you to reach your full potential. Your fitness isn’t about what you do today. It’s the result of what you are willing to do every day.
We apply the same relentless dedication to developing our flawless athletic fits and cutting-edge technical fabrics, culminating in high performance, ultra comfortable clothing that is far greater than the sum of its parts.